More new logos leak
In the lead-up to the new NHL season, more and more of the logos from the NHL’s new line of third jerseys are starting to leak to the public in dribs and drabs.
A few weeks ago, we saw the new third jersey concepts for the Bruins, Coyotes, Thrashers, Sabres, Penguins, Sharks, Lightning and Leafs and today, we get black and white drawings of the Senators’ (maybe) and Kings’ new logos.
They both stink.
The Sens’ is just their regular ol’ Senator, slightly meaner looking, and now they’ve added a cape, possibly because they’d like to capitalize on this Batman craze that’s going around right now.
The Kings’ though? Yeesh.
Not good, guys. Why is the font vaguely Japanese? It looks like someone just saw it on the front of an Akira Kurosawa DVD box set and said, “Yes, this is the font for us.”
I don’t know why teams seem to miss the whole concept that simpler is better.
August 20th, 2008 at 6:44 pm
I don’t know why the font is “vaguely Japanese” (whatever that means) but it’s just a continuation of the font used in the shield logo (http://upload.wikimedia.org/wikipedia/en/d/d9/LosAngelesKingsAlternate.png).
And the logo looks pretty simple to me. It’s just the name of the city (abbr.) and the primary logo combined into one logo. I don’t know why its in the shape of an upside down house or a short pencil, but it is.
I would have probably have done something like this:
http://img.waffleimages.com/d0df992d8b7d54877d4be761607c8c21423cb9fa/imageLoader-2.png